An invitation-only dinner · New York City
Open

What's Actually Working

A closed-door dinner on AI and the changing marketing playbook

AI is reshaping how marketing gets done - from the technology behind it to the teams doing the work. We're bringing together a small group of NYC marketing leaders for a candid conversation about what's actually working, what's overhyped, and what they're doing differently as a result. Twelve seats. Off the record.

Date
Thursday, October 8
Time
6:00 PM
Venue
Address
5 King St, New York, NY 10012
Your hosts
Megan Kresinske

Megan Kresinske

Cofounder, Chief of Staff and Head of Marketing, Queen One

Megan cofounded Queen One after a decade running product and customer marketing at Wunderkind, Olapic, and Siteimprove, most recently as VP of Product Marketing. She has built and rebuilt marketing teams through more than one platform shift, which is why she is the right person to ask what AI actually changes about how the work gets done and what it leaves alone.

Tim Combatti

Tim Combatti

Growth Leader, Queen One

Tim comes at marketing from the operations side. As Director of Operations at brkfst.io he ran marketing, sales, finance, and product for a creative platform that grew from a small startup into a multi-million dollar business, and he has since focused on retention and growth efficiency. He is the person at the table who asks whether the new workflow actually pays for itself.

Brian Williams

Brian Williams

CEO, hireworks

Brian Williams is CEO of hireworks, which helps US technology companies build teams with embedded talent in Colombia, Argentina, Bulgaria, and Brazil. He came up inside the New York startup ecosystem, first as an engineer, then a recruiter, then as a VP at an early-stage venture fund supporting portfolio companies on hiring and go-to-market. He also runs XTAM, an enterprise AI advisory firm that puts AI systems into production for PE portfolio companies and government agencies, so he spends his days on both sides of the question this dinner is about.

Rebecca Blum

Rebecca Blum

CRO, hireworks

Rebecca Blum is co-founder and Chief Revenue Officer of hireworks, which embeds top talent from LATAM and Europe into fast-growing companies as an EOR. She previously spent nearly ten years at Rent the Runway, rising to VP, Head of Talent, where she led executive recruitment and hiring across the entire business after running business development for the company. Her earlier career spans 17+ years in digital startups and media, including sales development leadership at DailyCandy/NBCUniversal.

What we’ll discuss
01Where AI is actually delivering - the tools, workflows, and use cases creating meaningful impact, from personalization and creative to analytics and execution.
02How the marketing organization is changing - how AI and new ways of working are reshaping roles, skill sets, team structures, and where work gets done.
03Where the next dollar goes - how leaders are balancing investments across technology and talent, and what's actually driving greater growth, efficiency, and output.
The venue
House rules

Off the record

Chatham House throughout. No recordings, no press, nobody posting about it after.

No vendors, no pitches

Nobody's selling anything, and that includes us. Partners come as practitioners.

No stage

No panels, no slides, no keynote. Everyone's in the conversation.

One shared challenge

One question on the table, picked because everyone here is already dealing with it.

About these dinners

One table, one shared challenge, off the record.

The hireworks Dinner Series puts a small group of leaders from fast-growing tech companies around one table, with no stage, no slides, and nobody selling anything. Each dinner is built around a single question everyone in the room is already dealing with.

Past guests have come from
Finalsite logoFinalsite
Kedify logoKedify
Universal Tennis logoUniversal Tennis
Rent the Runway logoRent the Runway
Applecart logoApplecart
More about the series →
What's Actually Working · The hireworks Dinner Series